1. Guest Blog - Video Marketing Strategy in the Digital World

    07 Dec 2019
    This guest blog was provided by Video Caddy and features video from Unified Cinematic Videography Video marketing has become one of the most powerful forms of marketing on the planet, which shouldn’t come as a surprise. YouTube alone gets millions of views every single day. Other social media platforms have…

  2. Video for Your Gala Fundraiser is a Great Investment

    08 May 2019
    All video is marketing, and effective marketing is an investment that you should see a return on! I say it all the time, but it bears repeating: humans are storytellers. More than anything, we give our lives meaning by the stories we tell ourselves, the characters we become, and the…

  3. Four Ways to Effectively Use Video Marketing

    01 May 2019
    Almost every company can benefit from video marketing online, but some will benefit more than others. Why is that? The brands that benefit most from video marketing are the brands that have a strategy in place for how to use it. While a well made video is always helpful, a…

  4. To Err is Human; to Correct an Error is Professional

    28 Apr 2017
    Every videographer will make at least one mistake at a wedding (and probably more). But will it be a mistake you notice, or one they’re already prepared for? Few things are more important than choosing the right videographer to hire. One of the questions I’m sometimes asked is, “Have you…

  5. Wedding Videos and Copyright in the Digital Age

    18 Sep 2016
    How do you protect yourself from misuse of your wedding video? It’s easier than you think. This headline from the Daily Mail unfortunately is a sign of the times. If you haven’t already heard, there’s an article going around right now about a couple who is suing their videographer after…

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